Steelers Way that was started from Pohang in 2009.
Steelers Way is match reform plan that Kim Tae-man pushed ahead. (Kim Tae-man took office CEO of Pohang Steelers in 2009) Steelers Way was declared at Song-ra club house on 28 February in 2009 for putting on interesting and lively game. It's value is impressed football.
And Its contents are as follows.
● 5 minutes or more, we will run more Playing Time.
● We will always defend the competition manners clean.
● We will respect the authority of the referee, and then humbly respect the decision.
● Let's take pride as a player of Pohang Steelers.
Steelers Way gave a lot to Pohang. First, many fans visited Steel yard as compared with 2008 season and grade of Pohang has improved. Especially Pohang was winer of AFC Champions League and was the third place in 2009 FIFA Club World Cup.
Success of Steelers Way accepted in the affirmative to K-league federation and praved of more than 5 minutes campaign in 2010 season.
Pohang shows the upgraded version of the Steelers way from June 2012. The name of the upgrade version is '5 thanks campaign'
5 thanks campaign is that players swear a fair play before game. It is part of pan-citizen campaign that Pohang City and POSCO(main sponsor of Pohang Steelers) push ahead with. It said thanks to fans of Steelers, Pohang city, POSCO, referee and opposing team.
This campaign is deferent from Steelers Way that push ahead with Pohang city. The flag and placard has fluttered in Pohang and the sticker of 'thanks city Pohang' was attached public transportation.
5 thanks campaign is positive part because Pohang Steelers pushes ahead with local society. It is good that foot club pushes ahead with local society.
The purpose of campaign knows Jung Sung-hwan's interview who is CEO of Pohang Steelers.
He said "The reason of Pohang Steelers' existence is due to fans of Steelers, Pohang city, POSCO, referee and opposing team that include 5 thanks campaign. So we think that it is natural to have a courtesy. Results are important, but the outward part should be accompanied at the same time as the prestigious phase can be improved."
The Jung Sung-hwan's interview said what the purpose of 5 thanks campaign, especially part of out of game. this is important purpose of 5 thanks campaign.